- Stanley Cups have gained immense popularity through the influence of social media and exciting collaborations.
What are Stanley cups?
We’re discussing a different kind of Stanley Cup here, not the iconic silver trophy awarded annually to a National Hockey League team. The sought-after cups in question are insulated tumblers featuring substantial side handles and plastic straws, crafted by the venerable 111-year-old drinkware brand, Stanley.
Essentially serving as convenient and generously-sized water bottles, these cups boast key features such as a compact base suitable for car cup holders, a rotating lid, and the ability to keep beverages cold for extended periods. Available at various retailers, including Target, in a plethora of colors ranging from timeless neutrals to fashionable hues like pink and green, these cups can also be personalized by ordering them online through Stanley’s website. Customization options include engraving with text or images of your choosing.
In terms of pricing, these cups typically fall within the $35 to $45 range, contingent on the size and style you opt for.
Stanley Cups How to order it at home Just click
Established in 1913 by founder William Stanley Jr., who ingeniously combined vacuum insulation with the robustness of steel, the first Stanley-branded bottle marked the inception of the company, as detailed on their official website.
While Stanley has enjoyed popularity over the decades, it was in January of the previous year that their 40-ounce tumblers achieved newfound coolness, prominently featured in TikTok videos and wielded by influential figures.
The buzz hasn’t waned.
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In a noteworthy incident last November, a woman went viral on TikTok recounting how her car caught fire with a Stanley cup inside, only for the cup to emerge unscathed with ice intact. In response, Stanley generously gifted her multiple cups and a brand-new Mazda vehicle.
Since then, the woman’s original video has garnered over 92 million views.
Recently, TikTok has been flooded with videos depicting young individuals receiving Stanley cups as holiday gifts. The search term “Kids Getting Stanley Cups for Christmas” yields numerous videos, amassing over 32.2 million combined views. Many of these clips showcase ecstatic reactions from children and teenagers, expressing joy and gratitude upon receiving the 40-ounce tumblers.
As 2024 unfolds, Stanley cups continue to make waves. Target’s release of pink and red Stanley cups for Valentine’s Day generated a frenzy, as depicted in various TikTok videos capturing shoppers rushing to secure these limited-edition items, with store employees enforcing purchase limits.
Despite a request for comment from Business Insider, representatives for Stanley have not responded, leaving the enduring appeal of their products and the impact of recent viral videos unaddressed.
In conclusion, beyond their durability and proven ability to keep drinks cold for hours, Stanley cups have evolved into stylish accessories, affirmed by the enthusiastic following among young people showcased in this unofficial fan club.
Stanley Cups are the water bottles of the moment, but they’re not perfect
Stanley Cups, known for their size, insulation, and customizable features, have surged in popularity, becoming a social media symbol. Despite occasional leakage concerns, they remain a trendy choice. The 40-ounce cup retails for $45. CNBC reported a significant sales boost, reaching $750 million in the past four years. While still dominant, alternative options like the Owala FreeSip are gaining attention among water-bottle enthusiasts.
Owala water bottles are gaining steam on social media
The Owala brand specializes in water bottles, offering a variety of styles similar to Stanley. One standout is the Owala FreeSip bottle, gaining popularity on social media. Like Stanley Cups, the FreeSip is insulated, featuring a folding straw for leak-proof convenience.
Available in 13 color combinations, the 40-ounce option costs $38. Entertainment reporter Libby Torres from Business Insider praises the Owala FreeSip for its aesthetic appeal and functionality. While Stanley Cups remain dominant, especially with exclusive releases like the pink and red Quenchers for Valentine’s Day, alternatives like Owala are gaining attention among water-bottle enthusiasts.
